How online payments transformed Ashley’s rental business

A paper system that left no room for life

When Ashley Valenzuela stepped into property management, she inherited a system built on paper. Everything required her presence. Everything required a process. And everything took more time than she had. This didn’t just slow her down; it defined her day.

“Before using DoorLoop, everything was done by hand: paper, pencil, handwritten receipts, and a paper rent ledger.”

The strain of that system became even heavier after her daughter was born. If tenants came in while rushing between errands, Ashley had to rush with them. If a file was missing, she had to physically dig for it. And if she needed to get work done after hours, she couldn’t, because everything lived in the office.

She didn’t want luxury, just the ability to manage her properties without sacrificing her evenings, her weekends, or time with her daughter.

Putting payments, requests, and records where they belong — together

Ashley found DoorLoop through Software Advice while searching for a way to bring her operations online. The simplicity of the experience stood out immediately.

“DoorLoop seemed really user-friendly, not only for myself, but for the tenants as well.”

Once she adopted the software, the difference was immediate. Rent payments moved online. Receipt tracking became automatic. Maintenance requests arrived digitally instead of through texts and scraps of paper. And thanks to onboarding support that never left her waiting, she never felt lost in the transition.

“Anytime I needed help, Wesley would schedule a Zoom or email me back immediately. I’d get an answer within five minutes.”

Better for tenants, better for her, better for the business

The biggest transformation showed up in the 20 hours she saves each week. What once took entire afternoons—logging payments, writing receipts, updating ledgers—now happened automatically.

But the real shift was personal. Ashley no longer had to choose between running the office and being with her daughter. With online payments and maintenance requests, tenants no longer had to interrupt their workday or wait in line just to hand her a check.

And the moment she realized things had truly changed came just days after implementation when tenants started paying days before their due dates.

“Tenants don’t have to come into the office anymore. They can pay rent online and request repairs online.”

For a manager balancing motherhood with a demanding job, it was the relief she needed. DoorLoop gave her what she’d been missing: a way to run her business without being tethered to it.