25+ Property Management Revenue Ideas You’re Not Using (Yet)

On December 16, 2025, DoorLoop hosted a webinar with Property Management expert, Tal Kramer from Avalon Property Management on 25 ways to increase your property management revenue.

As a top 5 realtor in the 90s, Tal's property management company, is among the top 1% nationwide in revenue. A national conference speaker and member of NARPM, NAR, CAR, ARA, he blends IT expertise with data-driven strategy to boost revenue.

TL;DR

• Most property managers leave serious money on the table.
• In this webinar, Tal Kramer reveals how he scaled Revenue per Door (RpD) from $1,200 to $6,922.
• He did this without losing owners or tenants, and with 5-star reviews to prove it.
• The key? Transparent fees, opt-out services, smart insurance strategies, and getting paid for work you’re already doing.
• We’ve summarized the biggest takeaways, 25+ revenue ideas, and the most common questions asked—so you can start boosting your bottom line today.

🧠 Why This Webinar Matters

Many property managers believe that more doors = more money.

But as Tal proves, you can earn twice the revenue with half the doors—if you approach operations and fee structure the right way.

Here’s what the average property manager makes: $1,200–$2,400 per door annually

Here’s what Tal Kramer makes: $6,922 per door annually—with glowing reviews and high retention

And in this masterclass-style session, he doesn’t just show what works—he shows how to do it, down to scripts, fee names, and how to explain them to owners and tenants.

🛠️ The Problem: Most PMs Aren’t Charging for Value They Already Provide

Property managers often:

• Avoid adding fees for fear of pushback
• Bundle everything into rent or management fees
• Don’t explain the value of what they provide
• Miss out on revenue from tenants, vendors, and owners

This results in:

• Low margins
• Burnout from doing work you’re not paid for
• Little leverage to grow or invest in your business

✅ The Solution: Transparent, Ethical Fee Structures That Scale

Tal’s model is built on:

1. Transparency with Owners

• Every owner fee is disclosed in the PMA
• Fee changes require 60-day notice + 30-day opt-out clause
• "Suppressed fees" appear in agreements but not on monthly statements

2. Opt-Out Services for Tenants & Owners

• Filter delivery, gutter cleaning, dryer vent cleanouts
• By default, everyone is enrolled (opt-out instead of opt-in)
• Dramatically boosts participation and revenue

3. Charging for Coordination, Not Just the Service

• Repair coordination fee: 10% of the invoice, capped at $100
• This covers staff time managing contractors, calls, scheduling

4. Leveraging Risk-Based Fees

• Credit contingency fees for tenants with lower scores
• Pet fees based on PetScreening risk score (not flat!)
• Pet DNA testing, annual pet inspections, and pet damage liability

5. Insurance & Liability Protection

• Require owners to name you as additional insured
• If not, enroll them in a SureVestor policy and charge a margin
• Charge for renter’s insurance via RBP or lease requirements

💡 25+ Revenue Ideas You’re Probably Not Using (Yet)

Grouped into 3 categories: Owners, Tenants, Vendors

💼 Owner Fees

• Management fee (RPD baseline)
• Leasing fee
• Lease renewal fee
• Repair coordination fee (10%)
• Annual inspection fee
• Early termination fee
• Onboarding/setup fee
• Utility coordination fee
• Insurance non-compliance fee (for not adding you as insured)

🧍 Tenant Fees

• Application fee
• Resident Benefit Package (filters, insurance, 24/7 maintenance line)
• Pet rent (tiered based on risk)
• Pet application fee
• Pet inspection fee
• Filter replacement opt-out
• Manual rent payment fee (for mailing checks)
• Credit contingency fee (for scores < 600)
• Convenience fees (credit card)
• Lease change or rekey fee

🛠️ Vendor Revenue

• Preferred vendor marketing fee
• Volume discounts from vendors
• Partnering on ancillary services (cleaning, pest control, etc.)

💬 What to Say (and NOT Say) When Raising Fees

Do say:

“We’ve added a repair coordination fee to ensure vendors are scheduled promptly and jobs are quality-checked. It saves you time and ensures your property is well cared for.”

Don’t say:

“We’re adding a new fee. Hope that’s OK.”

Use scripts that highlight value and outcomes, not just costs.

📊 Key Poll Results from the Webinar

• 60% of attendees weren’t tracking Revenue Per Door
• Of those who were:
  • 16% earned over $4,800/year
  • 60% said they weren’t sure what they earned

Translation: there’s a huge opportunity for education and optimization.

❓Top Questions & Tal Kramer’s Answers

1. Do you tell owners you’re charging all these fees?
Yes—if it's an owner-facing fee, it’s clearly listed in the property management agreement (PMA). Tenant fees, on the other hand, are between the tenant and the management company and are not disclosed on owner statements. This keeps the owner experience simple while ensuring transparency where required.

2. How do you justify repair coordination fees?
Repair coordination involves significant staff time, including vetting vendors, placing service calls, following up, and verifying the quality of work. Tal charges a 10% coordination fee (capped at $100) per invoice to ensure the business is fairly compensated. These fees reflect the real operational cost of delivering maintenance services.

3. Do you allow credit card rent payments?
Yes, but with a surcharge or convenience fee to cover processing costs. Tal also warns tenants of the consequences of chargebacks and disputes, which can complicate operations. Most tenants prefer the convenience and are happy to pay the extra fee.

4. What if owners don’t add you to their insurance?
If an owner does not add the management company as “additional insured” on their policy, Tal automatically enrolls them in a SureVestor liability protection plan. He charges a markup for the admin involved, not just for profit, but to ensure legal protection for the business. This avoids costly exposure in case of injury or claims.

5. How do you handle disputes with home warranty companies?
Tal strongly discourages the use of home warranty companies, especially for rental properties. They’re slow to respond, difficult to coordinate with, and prioritize retail customers over tenants, leading to delayed repairs and dissatisfied residents. Instead, he uses trusted vendors for faster and more reliable service.

6. Do you have in-house maintenance staff?
No. Tal prefers using third-party vendors to avoid the perception of conflict of interest and to maintain flexibility. This also ensures quality control and allows for repair coordination fees to be added without seeming self-serving.

7. How often do you increase rent?
Rent increases are only implemented when the market supports it. Instead of pushing rent hikes aggressively, Tal focuses on increasing Revenue per Door through strategic fees and added services, which boosts profitability without straining tenant relationships.

8. Do you manage short-term or furnished rentals?
No, Tal avoids short-term and furnished rentals due to the difficulty of managing damage claims and enforcing lease terms. He believes it’s better to stay in your lane and focus on long-term rentals where processes, risk, and profitability are more predictable.

9. How do you get more 5-star reviews?
Tal asks for reviews at the right time—after a successful leasing, repair, or tenant interaction. He also encourages reviewers to use their personal (not business) email addresses, since Google ranks those more highly in its algorithm. This increases the chances of positive feedback showing up in search.

10. Do you sell your PMA templates?
No, Tal doesn’t sell his property management agreement templates. Instead, he refers PMs to trusted legal experts like Monica Gilroy (in Georgia) or Harry Heist (in Florida), who specialize in compliant, enforceable contracts that include flexible fee language. A solid PMA is crucial for long-term revenue growth.

🧠 Final Thoughts

The property management industry is shifting. Margins are tighter. Expectations are higher. But there’s good news—if you’re willing to embrace transparent, ethical fee structures, you can dramatically increase profitability without scaling doors or sacrificing service.

This webinar by Tal Kramer is the blueprint. These aren’t tricks—they’re smarter ways to get paid for the work you already do.